As the demographic landscape of the U.S. continues evolving, brands must rethink their strategies to ensure they’re able to meet the needs of today’s diverse consumers.
How are brands doing among multicultural audiences today?
What brands could do better?
Check out your favorite brand’s BMCS score to see how it’s estimated to be performing against U.S. multicultural consumers today.
Contact LERMA/ to find out more about how a brand can more fully capitalize on the opportunities that more diverse consumer audiences represent.