Position Overview
We are seeking a Brand Strategy Intern to join our dynamic team. In this role, you’ll work closely with the strategy team to conduct research, analyze market trends, and contribute to strategic frameworks for innovative campaigns. This is a hands-on opportunity to work on real-world projects and gain valuable industry experience.
Key Responsibilities
- Conduct research on target audiences, competitors, and industry trends to inform brand strategy
- Analyze data to uncover actionable insights that drive brand positioning and campaigns
- Assist in the creation of client presentations and strategic documents
- Collaborate with creative and account teams to brainstorm innovative solutions
- Monitor cultural and industry trends to inspire and guide creative work
- Organize and synthesize research findings, both qualitative and quantitative
- Participate in internal and client meetings, sharing insights and contributing ideas
Qualifications
- Currently pursuing or recently completed a degree in Marketing, Advertising, Communications, Sociology, Psychology, or a related field
- Strong analytical skills with an aptitude for critical thinking and problem-solving
- Passion for advertising, branding, and understanding consumer behavior
- Excellent written and verbal communication skills
- Proficiency in research tools, Microsoft Office (Excel, PowerPoint), and Google Workspace. Familiarity with data visualization or market research platforms is a plus
- A collaborative mindset and eagerness to learn in a team environment
- Curiosity about cultural trends and a love for storytelling