BRAND STRATEGY DIRECTOR
LERMA/ is seeking a director of brand strategy to lead strategy development and growth on key client accounts. The right candidate will have more than seven years of agency experience in brand strategy/account planning/brand planning. This role will report to the brand strategy principal.
NOTE: The right candidate will have an interest in focusing on faith-based/faith-informed work (specifically, work related to the person of Jesus).
RESPONSIBILITIES
- Direct brand strategy and foster growth on client accounts (i.e., on brand and business KPIs and scope)
- Oversee and facilitate the brand development process
- Lead a team of strategists in consumer research, POVs, insightful creative strategy development, and creative efficacy improvement and brand-building
- Collaborate with strategists, brand leadership, creative, media, analytics, and subject matter experts in the development and implementation of strategies
- Contribute to the brand strategy department’s thought leadership and insight development
- Nurture brand strategy team growth through mentorship and training
REQUIREMENTS
- More than seven years of agency experience in brand strategy/brand planning/account planning
- A kind person, unafraid of having a divergent point of view (on the work or the world)
- A hunger to learn about and experience life from someone else’s perspective (i.e., culture, heritage, geography, etc.)
- Able to display a history of winning, insightful strategy development
- Excellent presentation skills and the ability to tell a great story
- Mastery of primary research methodologies (including quantitative study design and focus group moderation)
- Command of the analytical skills needed to tell a story with data
- Able to work efficiently and prioritize across multiple projects
- Must have a high level of accuracy and attention to detail
- Represent oneself and the agency professionally in all internal and external communications
- Self-motivated but works well with and contributes to an integrated team
- Resourceful in problem-solving and troubleshooting
- In-office (Dallas, TX) three times per week
WHAT WE OFFER
- Competitive salary based on experience
- Paid company holidays, paid vacation, and paid sick leave
- Benefits — medical, dental, vision, life/ADD, and short-/long-term insurance
- Annual performance-based bonuses
- 401(k) and annual profit-sharing plans
