Potential, Unleashed

HUSKY / The Home Depot

Building an emotional connection between consumers and a “private label” brand is impossible, right? Not for those with a can-do spirit.

OVERVIEW

How do you increase consideration of Husky tools and storage? Attract consumers through a creative campaign that showcases Husky’s vast array of products, reinforcing consumers’ ability to celebrate their “Potential, Unleashed.”

MORE WORK

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